The NBC Late-Night Train Wreck
Big headlines, but no real surprises this week when news leaked that NBC is finally ready to raise the white flag on its bumble headed talk show musical chairs experiment. The failed effort to move...
View ArticleBeyond I Told You So: NBC Could Have Saved Network TV
So what was nearly universally predicted has come to pass. NBC’s experiment stripping The Jay Leno Show will end, mercifully, in February, although many particulars regarding the primetime and...
View ArticleLessons From Jay, Coco, and Zucker
Jay Leno’s 10/9pm show had horrible ratings. As a Leno anti-fan, it gives me pleasure to type that. It gives me no real pleasure or displeasure to type the next line, though: Conan’s ratings were also...
View ArticleConan and the Warm Embrace of Narrowcasting
By naming Conan O’Brien the heir to Jay Leno’s throne, NBC replaced a comedian known for his broad appeal with one in the mode of Leno’s old friend/nemesis, David Letterman. Like his idol Letterman,...
View ArticleDavid Letterman: So Long to Our TV Pal
Post by Bradley Schauer, University of Arizona Much of the press coverage of David Letterman’s retirement has framed it as the end of an era. According to this account, the traditional late night talk...
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